Trip Planner: USA / Michigan / Frankenmuth / Bronner's Christmas Wonderland
The world’s largest Christmas store, Bronner's Christmas Wonderland, is open year-round and never short on holiday spirit for its over two million annual visitors. The shop, dubbed “Little Bavaria,” sells more than 50,000 different kinds of gifts and decorations. Its landscaping covers 11 hectares (27 acres), with giant animated figurines welcoming you to the store and around 100,000 lights brightening Bronner’s Christmas Lane at night. The shop was founded in 1945 by Wally Bronner, and has earned its title of Wonderland by providing an unforgettable holiday experience for visitors ever since. To visit Bronner's Christmas Wonderland on your trip to Frankenmuth, use our Frankenmuth trip itinerary maker.
Bronner's Christmas Wonderland reviews
This is a fun indoor experience when we are visiting during the Winter (or any time of year) with the kids - the kids enjoy doing the ornament scavenger hunt, and there are a lot of beautiful...
This is a fun indoor experience when we are visiting during the Winter (or any time of year) with the kids - the kids enjoy doing the ornament scavenger hunt, and there are a lot of beautiful... more »
What an amazing place! They have ornaments for almost every theme you can think of, and some you probably haven't thought of. We loved exploring all of the different sections and having so much...
What an amazing place! They have ornaments for almost every theme you can think of, and some you probably haven't thought of. We loved exploring all of the different sections and having so much... more »
We drive to MI just to get to Bronner's. Wandering thru all the sections in the store your mind wanders to past Christmas experiences. It brings joy to my soul just seeing all the beautiful ornaments.... more
We drive to MI just to get to Bronner's. Wandering thru all the sections in the store your mind wanders to past Christmas experiences. It brings joy to my soul just seeing all the beautiful ornaments.... more »
I wish they had more interactive displays. But it's a beautiful place. Gotta at least stop here once in your life! It's a good way to get into the Christmas Spirit. My biggest problem is the prices tags. I feel like they're definitely hiking up prices knowing tourists will pay that much. But I guess it's that way for any tourist town.
Always Christmas! Amazing store packed with everything Christmas. So many ornaments ranging from International, to Disney, to careers, to pets, to Dr Seuss, and SO much more! Love the constant Christmas music playing. Tons of different holiday villages. Large selection of fake trees and decor. Great customer service.
Had no idea this place existed. Was referred to check it out. Really neat but also a little overwhelming. There’s ample parking and many entrances. It’s so massive you need a map to navigate. We didn’t intend on coming here so we didn’t really have much to do/look at in particular it was mostly taking it all in. I’m not sure I was ready for the constant Christmas music and I have no idea how these employees can work here year long without going bananas. But good on them! Definitely worth checking out. I love that there is so many options for personalizing and in general. Wish we would’ve been here at night to see the lights. Interesting experience.
This store makes me excited for Christmas. They have a huge selection of unique ornaments. They have sections for all kinds of themes so you can buy ornaments representing specific countries, specific professions, or specific stages of life such as newlyweds. They have Halloween decorations here also and some fall decorations. The store is huge, you could spend a few hours here easily. Parking is free, there is a restaurant on site. They will put any ornaments you buy into a really nice box to protect it and to store it between Christmases.
Worth a stop if in Frankenmuth. It’s a large store but I honestly thought it’d be larger for the worlds largest Xmas store. They have some very cool displays and things are organized very well. Fun walk around and see ornaments you would never thought of. They do have a lot of beautiful ornaments and sports themed and just funny ones. The takes you around in a circle pattern with entrances and checkouts labeled east, west, north, south which makes it easy to navigate and know where you came in. Glad we went in August as I’m sure it’s a zoo near the Xmas.
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